ST37 - Social Media Performance Specialist
Kuala Lumpur, Malaysia
Full timeRemote
Job description
Position: Social Media Performance Specialist
Location: Remote
Employment Type: Full-Time
Location: Remote
Employment Type: Full-Time
Company Description:
STARTRADER is one of the world’s fastest-growing brokers that provides leading, continuously optimized and advisory solutions to clients globally. With us, you can trade hundreds of financial instruments across asset classes – CFD on forex, metals, commodities, indices, and shares. STARTRADER is the brand representing a network of regulated and licensed entities across various jurisdictions, each authorized to provide specific financial services in compliance with local regulations.
We’re expanding fast—and we’re looking for talented people who want to grow their careers in a forward-thinking fintech environment built on innovation, integrity, and excellence.
Role Overview:
Join STARTRADER, a leading global trading platform, as a Social Media Performance Specialist. Lead paid acquisition campaigns globally with focus on Meta, TikTok, Instagram, and LinkedIn. Experience on Google Ads and DSPs, programmatic, native, or affiliate platforms is a strong advantage — the more channels you’ve mastered, the greater your impact. This is a hands-on, high-autonomy role where strategy meets execution. You will shape campaign performance, guide creatives, optimize funnels, and drive ROI across global markets.
High-Impact Social Media Performance Specialist | Meta, TikTok, Instagram, LinkedIn.
Key Responsibilities:
- Conduct market and competitive research for social media acquisition.
- Develop paid media strategies, budgets, KPIs, and make scaling/kill decisions.
- Write/adapt ad copy and provide creative guidance for social campaigns.
- Oversee A/B tests, audience segmentation, and campaign optimization.
- Ensure tracking, attribution, GTM setup, analytics, and dashboards are accurate.
- Integrate AI-driven optimization tools and third-party solutions to enhance performance.
- Collaborate across teams to ensure full-funnel efficiency and ROI.
Requirements and Skills:
- 3+ years focused experience in social media paid acquisition / performance marketing
- Deep expertise in Meta, TikTok, Instagram, LinkedIn
- Strong copywriting and creative concepting
- Advanced analytics, attribution, GTM, dashboards, AI-driven optimization
- AB testing and full-funnel optimization experience
- Strong cross-team coordination and execution mindset
Advantageous Skills
- Experience on Google Ads, DSPs, programmatic, native, or affiliate platforms
- Familiarity with APIs, Zapier, database connections, or automation tools
Preferred Industry Backgrounds
- Trading / Brokerage / Financial Markets (highly preferred)
- Crypto / Blockchain / Exchanges
- Fintech (payments, lending, wealth platforms)
- iGaming
- Mobile Apps with advanced attribution (AppsFlyer, Adjust)
- Performance-driven agencies (managing large-scale budgets)
Why join us ?
STARTRADER is built on trust, innovation, and excellence. By joining us, you become part of a global brokerage where high performance is recognized, careers grow quickly, and teams collaborate to deliver exceptional client experiences. If you take pride in professionalism and ambition, STARTRADER is the right place for you.